Specific keys to this play’s overall effectiveness, at least, how the Bucks are running it during this sequence, aren’t:

i. The screen by Salmons on Bogut’s defender; or,
ii. The decision by Jones to go over the screen; or,
iii. The lack of attention paid by Rush to bumping Bogut off his cut line.

What’s most import are:

a. The simultaneous cut to the right mid-post position by Delfino;
b. Danny Granger’s lack of attention to Bogut’s cut, while he’s checking Delfino;
c. Delfino’s secondary screen for Bogut;
d. Granger’s decision not to switch vs Delfino’s screen;
e. Bogut’s decision to cut baseline off Delfino’s screen rather than into the ball-side low position above Salmons’ screen;
f. The fact that Jennings is running this action towards the left-side of the floor, as a left-hand dominant player/passer.

While it is wholly accurate to say that most/all NBA teams use a specific action sequence which is “similar” to this one; it is also a fact that not many other teams across the league have regularly run this specific play with both of their Wing players in position to set a back-screen and a cross-screen for their Center to post-up on the left block, as the Trail Big is in position to set the clean-up screen for their original ball-side Wing to pop out to the top of the key for an open catch & shoot or a quick ball reversal.

As a matter of fact, most NBA teams simply have their opposite wing player move into a position above the FTLX beyond the 3PT-line in order to occupy their check on the weakside of the floor.